Monday, March 29, 2010

Free 16 page Allergy Guide from Rite Aid

Rite Aid is teaming up with the American Academy of Allergy, Asthma & Immunology (AAAAI) again this spring to help allergy sufferers with Free Allergy Guides. You can grab one on-line here or pick one up in nearly any of the 4,800 Rite Aid stores nationwide.

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The 16-page Allergy Guide shares useful information to help people cope with allergies (you can find it in the Rite Aid pharmacy waiting areas and at registers), and makes understanding allergies easy with:

* A simple explanation of the science behind all allergic reactions, whether they're caused by airborne particles – such as pollen or pet dander – or proteins in many foods

* Five tips to decrease pollen exposure

* Common food allergies and surprising products that could trigger a reaction including barbecue sauce or cake icing (tree nuts), imitation crab or ice cream (wheat gluten) and canned tuna (milk).

* A guide to skin allergies explaining how insects, household products, plants and even latex or metal can cause problems ranging from embarrassing rashes to serious health complications

* A look at how eyes are affected by allergies as well as possible short- and long-term solutions

* Distinct health conditions that often are confused with allergies such as colds and sinus infections

* Thirteen categories of over-the-counter allergy products that treat eight common allergy symptoms

* Specific products to treat allergies that can be discussed with an allergist or Rite Aid pharmacist

Rite Aid is offering several reward programs including a three-month program that offers customers $10 or $25 Rite Aid gift cards with either $25 or $50 purchases of select allergy and health products. Customers also can take advantage of a six-month Rite Aid Allergy Rewards program, earning a $20 Rite Aid gift card by purchasing $75 of Zyrtec and/or Benadryl. Details of both programs can be found at here.

Additional resources can be found at www.aaaai.org including an allergist locator, a pollen monitoring database for local conditions and The Virtual AllergistTM, an interactive tool to help patients better understand their symptoms before consulting with a board-certified allergist or Rite Aid pharmacist.

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