Tuesday, May 3, 2011

Today is KIND Tuesday :-)

KIND Snacks has a really cool pay it forward.  The first Tuesday of the month is KIND Tuesday KIND is on a mission to make the world a little kinder, starting with you. Through its newest initiative, Do the KIND Thing, KIND is giving people everywhere the opportunity to turn small acts of kindness into a big philanthropic KIND Act that gives back to the world. The campaign relies on the collective kindness of its consumers and leverages the Groupon model of requiring mass participation to "unlock" a deal. 

Here's how it works: On the first Tuesday of each month (a.k.a. KIND Tuesday), KIND challenges its community to carry out a specific KIND act (a.k.a. KINDING Mission) for someone else. If enough people sign up at kindsnacks.com/world to complete the monthly KINDING Mission, KIND pays that kindness forward and carries out a big philanthropic KIND Act for the world. For more information visit http://www.kindsnacks.com/world/

May KINDING Mission:
give a healthy snack to an educator
(a teacher, coworker, spouse, wise friend, etc..)

June KINDING Mission: 
give an orange to someone who provides you nourishment 
(grocery clerk, barista, school cook, a roommate who cooks for you, etc…)

thanks for the heads up Allison and Partners

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